Review of Rip Curl
Product range. Surf and snowboard apparel for adults and kids. Add to this a comprehensive range of backpacks, shades, hats, caps, and other accessories. Please note, however, that on some markets the range of Rip Curl stores is mostly limited by mountainwear and swimwear.
Originality. Rip Curl are first and foremost a brand of beachwear that naturally comes in vivid colours. Bright as they staple colours are, Rip Curl dispense with neon colours favoured by a number of other sportswear labels. Geometric patterns and delicate florals are most typical of the Rip Curl prints. The apparel styles are most common: those who rely on sportswear as their everyday clothes would certainly appreciate this.
Chic. Rip Curl, just like most of sportswear brands, are not bothered in the least by fashion trend shifts and just enjoy themselves making comfy, bright-coloured, and unassuming clothing.
Pricing. Backpacks are £40 on average, mountainwear jackets are £150 and above, tops are available for £30.
Corporate history highlights. The brand was founded in 1969 in Torquay, Victoria, Australia at the back of Bells Beach and started out as a surfboard maker. In the 1970s, the company started making wetsuits. Rip Curl were taking the market by storm, and soon it was decided to launch apparel and accessories lines as well. Nowadays, Rip Curl boasts a retail chain of over 300 stores worldwide.
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Rip Curl essentials
Official Rip Curl website, Rip Curl online store:
Rip Curl stores opening hours and phone numbers:
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